Services

Whether you’re a pro-athlete, an influencer, an entrepreneur, or a boutique agency in need of help managing your brand, we got you! We can work with you to:

Brand Building

BRAND MANAGEMENT

Our brand management services are designed for those who strive to make a lasting impact. As part of our exclusive group of athletes and changemakers, you’ll receive the dedicated attention and strategic expertise you deserve. We work tirelessly to ensure your brand not only stands out but also resonates deeply with your audience. When you join us, you become part of the family—supported, trusted, and represented in every room with integrity and passion. We care about your legacy as much as you do, and we're here to help you build it.

  • ☑️ You're looking for an experienced and dedicated brand manager with expertise in the sports industry.

    ☑️ You're looking for personalized support with a team who feels like family but stands on business.

    ☑️ You are getting bogged down by tedious time-consuming tasks from emails, to intro calls, to managing your social media, and partnership deliverables.

    ☑️ You’re looking to personally focus your time elsewhere while enlisting a team to ensure your brand grows and thrives.

    ☑️ You need strategic and consistent tactics to grow your brand and reach your goals.

    • Purpose-Driven: We align our strategies with your mission, ensuring every action supports your greater mission to build an impactful brand. 

    • Growth Mindset: Not only do we focus on innovative solutions and continuous improvement to drive your brand's success in the immediate, we also prioritize updating our strategy as your personal brand evolves.

    • Relationship Maximizers: We build and nurture strategic partnerships that amplify your brand’s reach and impact.

    • Trustworthy Ambassadors: We represent your brand with integrity and dedication, and fostering trust and credibility with internal and external stakeholders of your brand.

  • Cost varies depending on level of support needed which can include but is not limited to

    • Brand Strategy

    • Brand Partnerships / Influencer Marketing 

    • Business Management & Operations Support 

    • Public Relations & Media Relations 

    • Philanthropy Management 

    • Personal Assistant Services

BRAND STRATEGY SESSION

Got a vision for your brand but need help bringing it to life? Our Brand Strategy Session is perfect for those who know who they want to reach and how they want to be perceived but need a blueprint with the brand messaging and tactics that will bring it to life. We'll work with you to create a standout strategy that not only captures your unique market position but also resonates with your audience and helps you achieve your goals. Let’s make your brand one-of-a-kind!

  • ☑️ You are just starting out and need a strong foundation or you are rebranding and want a fresh, impactful direction.

    ☑️ You are established but not telling your unique brand story or attracting the clients or brands you desire.

    ☑️ You want to connect more deeply with your target audience.

    ☑️ You need a clear, cohesive brand strategy to guide your marketing efforts.

    ☑️ You seek to differentiate your brand in a competitive market.

    • Half-Day Strategy Session (up to 4 hours) 

    • Brand Strategy Guide delivered within two weeks which includes a 60 minute presentation of your: 

      • Communication Audit 

      • Competitor Analysis 

      • Audience Analysis 

      • Brand Identity Statements: Value, Mission, Vision

      • Brand Key Messages 

      • Brand Communication & Marketing Recommendations 

      • SMART Goals 

    • Up to One (1) Round of Revisions

    • One Month of Support Post Brand Strategy Delivery

  • Starting at $3,500 

    Add-ons* include: 

    • Logo & Visual Identity Design 

    • Website Design 

    • Branded Materials 

    *Any additional add-ons will extend the delivery timeline 4 - 6 weeks

FRACTIONAL CHIEF COMMUNICATIONS OFFICER (CCO)

Your brand deserves a forward-thinking leader who’s as committed to your vision as you are. Our Fractional Chief Communications Officer (CCO) service is designed to seamlessly integrate with your team, crafting and executing innovative digital communication strategies that amplify your presence across all channels. We maximize your initiatives through paid, earned, shared, and owned media, ensuring your brand stands out in the digital landscape.

  • ☑️ You need a cutting-edge communications expert to elevate your digital presence in the competitive sports industry.

    ☑️ You’re looking to streamline your digital communication strategies and boost your public image.

    ☑️ You require strategic PR planning to support your marketing goals and drive engagement.

    ☑️ You want to amplify your brand’s key messages across all digital platforms, especially social media.

    ☑️ You’re ready to build strong media relationships and secure impactful press coverage.

    ☑️ You need a dedicated pro to align your communications with your brand strategy and business objectives.

    • Digital Strategist: We bring advanced knowledge of digital communication strategies to enhance your brand’s online presence and engagement.

    • Holistic Approach: We align your digital communications with your marketing and business goals, leveraging paid, earned, shared, and owned media.

    • Innovative Impact: Through strategic PR, social media, and digital campaigns, we boost your brand’s visibility and fortify its reputation.

    • Relationship Builders: We cultivate strong media and industry connections, leveraging them to amplify your brand’s initiatives.

    • Unified Voice: We maintain a cohesive and compelling narrative across all digital channels, ensuring your brand’s voice is powerful and consistent.

  • Starting at $3,500 per month, 6 month minimum contract required. Cost varies depending on the level of support needed, which can include but is not limited to:

    • Brand Strategy

    • Digital Brand Partnerships

    • Business Management & Operations Support

    • Public Relations & Media Relations

    • Social Media Strategy and Management

    • Community Relations

Social Media

Social media Management

Kick back while we take charge of your daily social media management—from content creation and scheduling to community engagement and performance tracking. We tailor our packages to your needs, ensuring flawless execution of your branded content. Let 4th & Crawford manage your social media to help your brand thrive.

  • ☑️ You understand the value of organic social media and are eager to publish more content on your platforms with the help of a dedicated team to handle the day-to-day.

    ☑️ You want to elevate your brand’s presence on Instagram and/or TikTok.

    ☑️ You have a library of content of photos and videos for your brand, or are willing to invest in it.

    ☑️ You desire a tailored social media strategy that aligns with your brand’s goals and vision.

    • Dedicated Team:

      • Social Media Strategist: Crafts your overall social media strategy to align with your brand goals.

      • Account Coordinator: Manages the day-to-day tasks, ensuring smooth execution of the strategy.

      • Video Editor: Specializing in social media content, our video editor produces high-quality edits tailored to your brand’s aesthetic and goals.

      • Graphic Designer: Creates visually stunning graphics to enhance your content.

      • Custom Notion Dashboard: A personalized dashboard to collaboratively manage all aspects of your social media efforts, ensuring seamless communication and organization.

    • Tailored Strategy: A customized social media strategy that:

      • Prioritizes meeting the goals of your brand strategy.

      • Incorporates our expertise in strategic public relations to ensure your brand messaging reaches your audience in new and innovative ways.

      • Leverages our investment in advanced market research tools that utilize the richest social data sources to identify your unique target audience. By using real data on your target audience and market positioning, we craft a strategy that’s perfectly tuned to reach and resonate with your specific audience.

    • Content Creation: High-quality photography, videography, video editing, and graphic design tailored to your brand’s aesthetic and goals.

    • Scheduling: Using best-in-class software like Sprout Social to ensure your content is published at optimal times for maximum engagement.

    • Community Engagement: Active engagement with your audience to build a loyal and interactive community.

    • Analytics Reports: Comprehensive tracking and analysis of social media metrics to optimize and improve your strategy.

  • Social Media Management starts at $1,200/month. Cost is dependent on several factors including but not limited to: 

    • Number of platforms managed 

    • Number of posts 

    • Video editing needs 

    • Graphic design needs 

    Ready to Elevate Your Social Media Presence?

Social media Strategy Session

Not looking to invest in full social media management but still want a killer strategy? Invest in a social media strategy session with 4th and Crawford to get an expert-crafted blueprint that will take your online presence to new heights.

  • ☑️ You understand the value of organic social media and are eager to publish more content on your platforms.

    ☑️ You want to elevate your brand’s presence on Instagram and/or TikTok but are feeling uninspired or unsure about what to post. 

    ☑️ You have a library of content of photos and videos for your brand, or are willing to invest in it.

    ☑️ You desire a tailored social media strategy that aligns with your brand’s goals and vision.

    • 90-minute Virtual Strategy Session 

    • Your custom Social Media Strategy delivered within two weeks which includes a 60 minute presentation of your: 

    • Key Messages 

    • Brand Intersection

    • Target Audience Analysis 

    • Tone of Voice 

    • Competitor Analysis 

    • Hashtag Strategy 

    • 3-4 Content Pillars 

    • Content Concepts for each pillar 

    • Custom Notion Dashboard that you can continue using to manage your socials moving forward 

    • A Yearlong Editorial Calendar with holidays and cultural events that align with your social strategy 

    • Up to One (1) Round of Revisions

    • One Month of Support Post Strategy Delivery

  • $2800

Social media Audit

Our Social Media Audits are designed to provide you with a comprehensive analysis of your current social media efforts, identifying strengths, weaknesses, and opportunities for growth. Let us help you optimize your strategy and make a lasting impact.

  • ☑️ You’re looking to understand what’s working and what’s not in your current social media strategy.

    ☑️ You want to optimize your content and engagement to better connect with your audience.

    ☑️ You’re eager to leverage data-driven insights to improve your social media performance.

    ☑️ You need clear, actionable directions to immediately improve your social media presence.

  • Profile Audit: Our profile audit includes a thorough review of your social media profiles to ensure they are fully optimized. We’ll check for consistency in branding, completeness of information, and effectiveness in attracting and engaging your audience..

    Content Review: Our team reviews your current content to identify what resonates with your audience and what needs improvement. We’ll provide insights on content quality, consistency, and overall strategy.

    Comprehensive Performance Analysis: We dive deep into your social media metrics to assess performance across all platforms. This includes evaluating engagement rates, reach, follower growth, and more

    Audience Insights: Gain a better understanding of your audience’s demographics, interests, and behaviors. We’ll help you tailor your content to better meet their needs and preferences.

    Platform-Specific Recommendations: Receive detailed recommendations for each social media platform you’re active on. From Instagram to TikTok, we’ll guide you on how to optimize your presence for each unique audience.

    Actionable Strategy Plan: Based on our findings, we’ll provide you with a clear, actionable plan to improve your social media strategy. This includes content ideas, posting schedules, engagement tactics, and more.

  • $500 per platform.

Lend Our Expertise

Speaking & Workshops

We’re passionate about sharing our expertise and empowering others to build impactful, purpose-driven brands. Our speaking and workshop offerings are designed to inspire athletes, changemakers, agencies, entrepreneurs, and more to leverage social media and strategic branding to achieve their goals.

  • For Athletes & Changemakers:

    Athlete Social Media Mastery: Learn how to navigate social media platforms, engage with your audience, and build a compelling online presence that reflects your values and personality.

    Building Purpose-Driven Personal Brands: Discover the strategies to create a personal brand that not only stands out but also aligns with your passion and purpose, driving both personal and professional growth.

    Using Social Media to Build Your Personal Brand: Understand the key elements of personal branding on social media, including content creation, audience engagement, and leveraging platforms to amplify your message.

    Leveraging Social Media for Social Change: Explore how to use your social media platforms to advocate for causes you believe in and make a positive impact in your community and beyond.


    For Agencies, Entrepreneurs, and Freelancers:

    Systems to Manage Athlete and Influencer Social Media: Gain insights into the tools and strategies to efficiently manage social media accounts for athletes and influencers, ensuring consistency, engagement, and growth.

    Strategic Brand Communication: Understand the importance of strategic communication in building and maintaining a strong brand presence across various platforms and channels.

    Creating Sustainable Growth Through Social Media: Discover the tactics to build a sustainable social media strategy that drives long-term growth and engagement for your brand.

  • Profile Audit: Our profile audit includes a thorough review of your social media profiles to ensure they are fully optimized. We’ll check for consistency in branding, completeness of information, and effectiveness in attracting and engaging your audience..

    Content Review: Our team reviews your current content to identify what resonates with your audience and what needs improvement. We’ll provide insights on content quality, consistency, and overall strategy.

    Comprehensive Performance Analysis: We dive deep into your social media metrics to assess performance across all platforms. This includes evaluating engagement rates, reach, follower growth, and more

    Audience Insights: Gain a better understanding of your audience’s demographics, interests, and behaviors. We’ll help you tailor your content to better meet their needs and preferences.

    Platform-Specific Recommendations: Receive detailed recommendations for each social media platform you’re active on. From Instagram to TikTok, we’ll guide you on how to optimize your presence for each unique audience.

    Actionable Strategy Plan: Based on our findings, we’ll provide you with a clear, actionable plan to improve your social media strategy. This includes content ideas, posting schedules, engagement tactics, and more.

    Benefits:

    Hands-On Learning: Our workshops provide practical, hands-on learning experiences that equip you with the skills and knowledge to implement effective strategies immediately.

    Customized Content: We tailor our workshops to your specific needs and goals, ensuring you get the most relevant and actionable insights.

    Expert Guidance: Benefit from the expertise of industry leaders who have successfully navigated the complexities of social media and brand management.

    Interactive and Engaging: Our workshops are designed to be interactive and engaging, fostering a collaborative environment where ideas and strategies can be shared and refined.

  • Speaking and workshop services are customized based on your specific needs and goals. Please contact us for detailed pricing and availability.

Consulting Hours

We understand that sometimes you need a little extra help to tackle specific challenges or projects. That’s why we offer one-on-one consulting sessions tailored to your unique needs. Whether it’s refining your brand strategy, boosting your social media presence, or navigating a quick project, our expert guidance is just an hour away.

  • ☑️ You have specific challenges or questions that need expert attention.

    ☑️ You’re looking for quick, actionable advice to elevate your brand.

    ☑️ You want personalized guidance on short-term projects.

    ☑️ You need flexible support that fits your schedule.

  • One-on-One Sessions: Benefit from dedicated time with our experts who will provide personalized advice and solutions tailored to your unique needs.

    Quick Project Assistance: Got a project that needs immediate attention? Our consulting hours are perfect for tackling quick projects efficiently and effectively.

    Flexible Scheduling: Book sessions as you need them, with the flexibility to fit your busy schedule.

    Diverse Expertise: Our team is well-versed in a variety of areas, including brand strategy, social media management, content creation, public relations, and more.

  • Consulting hours are available at $250 per hour. Whether you need a single session or ongoing support, our flexible consulting services are designed to meet your needs.

OUR CLIENTS HAVE WORKED WITH:

Word on the Street

  • "I appreciate that Emily works so well with my wife Alexis, our assistant Mallory and really everyone in my circle helping to manage my career. Emily’s support and expertise allowed me to focus on baseball, and now my endeavors in retirement."

    Hunter Pence

  • "4th and Crawford had helped me grow and scale my business. I hired them to support in managing and organizing the administrative, social media, and branding aspects. Their dependability and excellence in every task allowed me to entrust them with increasingly significant aspects of my business. It's freed me up to focus on what I do best: creating impact, living out my gifts, and fulfilling my purpose."

    Dr. Mondo

  • "4th and Crawford has been one of my best investments. It’s an investment into who i am and who i will be. Emily, and her team, are incredibly well equipped to optimize my digital leverage, while allowing me to focus offline. They’ve earned my trust and there’s no doubt in my mind that they’ll earn yours too."

    Christopher Troye

  • "Emily has been an irreplaceable member of our team since 2015. We can always rely on her creativity and attention-to-detail to help bring our ideas to life. She’s someone we whole-heartedly trust to help us make decisions on the direction of our brand.

    Alexis Pence

See Our Roster

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